Themes and Findings

Make sense of your data through thematics.
Look across all your qualitative and quantitative data to identify dominant patterns and pervasive elements — not just loud voices, outliers, or anecdotes.
Pay attention to both strengths and gaps.
Notice what the data reveals about your impact, what’s working well, and where more impact or improvement is needed.
Translate themes into clear, engaging findings.
Themes on their own can sound bland, so reframe them into insights that clearly communicate what was discovered and why it matters.
Communicate findings with clarity and context.
Each finding should include a clear statement, supporting explanation, and light use of quotes to illustrate what people are experiencing.
Explain the significance and prepare for the next steps.
Discuss why each finding matters, integrate qualitative and quantitative insights, and use this foundation to move toward recommendations and broader communication.