For an even better experience, download the FiftyFour app now→

    Play StoreApp Store

    Vision vs Mission

    Before you move on, take some time to see a visual representation of the difference between a vision and a mission.

    Click on the tabs below to see a comparison:

    Vision is like a “see” word. It describes what the organisation aspires to be. It paints a vivid picture of what the world would look like when the mission is successfully accomplished. Vision speaks to the heart for inspiration. It represents the ultimate goal or destination that the organisation aims to reach. Vision guides the organisation’s long-term direction.

    While vision inspires, mission speaks to the mind, guiding significant decisions. It’s about the ongoing actions and efforts that the organisation undertakes. Mission clarifies the purpose and fundamental reason for the organisation’s existence.

    Download an illustration of vision and mission

    Once you have taken some time to review and save the image, you can move on to the case study in the next activity